Misleading Perfume and Cologne Advertising Essay -- Advertising Market

Deceiving Perfume and Cologne Advertising You plunk down to watch one of your preferred TV gives one night and you see it, one of those aroma plugs. On the screen you see a delightful lady strolling up a stairwell in an exquisite dress with jewels swinging from her ears and neck. Her face is an image of flawlessness, with a slight trace of a wonderful grin. Entering on the left of the screen is a man in a dark tuxedo he; folds his arms over her and kisses her enthusiastically on the lips. The two of them take a gander at the screen and grin. On the base of the screen is a little container set apart with a name of a conspicuous scent organization. Presently returning into reality from the hypnotizing business, consider what influence this aroma needs to the majority of the regular customers of this item. A customer may wear the scent while at a dance club so as to draw in some consideration from individuals from the other gender. Anyway depending on just the aroma to make them appealing to others may not accomplish the ideal impact. Despite the fact that smell can be an extremely incredible sense, it doesn't influence allure as much as we might want to think. Actually promoters normally burn through a huge number of dollars all together for these advertisements to make perfect pictures for the fragrance or cologne’s impact. Most cologne or aroma advertisements are misdirecting on the grounds that they attempt to depict a picture that their fragrance, and their fragrance alone, will make impacts that are regularly ridiculous. Some basic ploys cologne and fragrance company’s use are: that their item will cause one to feel great about themselves, make one look dazzling and make one alluring to individuals from the other gender. Take for instance the promotions for Ax body splash, in whic... .... These plugs regularly depict ridiculous circumstances and responses, which may deceive the buyer into accepting the item will have an effect past the feeling of smell. The most dreadful smelling fragrances could be the top selling cologne or scent whenever promoted in a manner to grab the eye of the crowd. An ongoing cologne promotion did a lot of ads using this announcement, â€Å"scent is perhaps the most grounded bind to memory how would you like to be remembered?† This sentence is proof that the publicists are attempting to make you imagine that on the off chance that you purchase their item you will be recollected whenever that somebody smells anything like that item. Most aroma and cologne advertisements depend on misleading statements As far as looking for aromas I would propose that you go with a fragrance that you yourself appreciate and don’t depend on others to implement your conclusion with bogus promoting.

Review of Timeline by Michael Crichton

Survey of Timeline by Michael Crichton The motivation behind history is to clarify the presentto state why our general surroundings is how it is. History mentions to us what is significant in our reality, and how it became. Michael Crichton, Timeline Sick let it be known front and center: I dont like recorded fiction much. At the point when creators are messy in their examination, I discover the errors sufficiently diverting to demolish what may somehow or another be a decent story. However, in any event, when the portrayal of the past is generally true (and to be reasonable, there are some remarkable creators who truly know their stuff), fictionalization leaves a mark on the world substantially less pleasant for me. Nothing more needs to be said. Im a miserable history buff. Consistently I spend perusing fiction is brief Id rather spend learning recorded truth. Heres another admission: Im not a major fanatic of Michael Crichton. I do discover great sci-fi entrancing (a sort that pushes the edges of imagine a scenario in which is as psyche extending for me as an insightful control that asks what truly occurred. Also, Crichton isnt a terrible essayist, yet none of his works has ever constructed me sit up and state, Wow! While his thoughts can be interesting, they all appear to improve a lot of motion pictures. Regardless of whether this is on the grounds that his style comes up short on the instantaneousness of film or in light of the fact that I need to invest less energy furrowing my way through the story I still can't seem to choose. In this way, as you can well envision, I was inclined to disdain Crichtons semi-verifiable novel Timeline. The Up Side of Timeline Shock! I enjoyed it. The reason was engaging, the activity was holding, and the closure was significantly fulfilling. A portion of the cliffhangers and segues were pleasantly executed. While there wasnt a solitary character I could relate to or even like without a doubt, I was satisfied to see some character improvement because of the adventure. The heroes developed progressively agreeable; the trouble makers were downright terrible. The best part is that the medieval setting was for the most part precise, and very much acknowledged for sure. This by itself makes the book an advantageous read, particularly for the individuals who are new or just fairly acquainted with the Middle Ages. (Sadly, this is a fairly enormous level of the populace.) Crichton successfully face up some basic misinterpretations about medieval life, giving the peruser a distinctive picture that is on occasion considerably more appealing, and at different occasions significantly more startling and repellent, than that by and large introduced to us in well known fiction and film. Obviously there were mistakes; I cannot envision a blunder free verifiable novel. (Fourteenth-century individuals bigger than current society? Not likely, and we know this from the skeletal remains, not enduring protective layer.) But generally, Crichton truly figured out how to bring the Middle Ages alive. The Down Side of Timeline I had a few issues with the book. Crichtons normal method of extending the front line innovation of today into a reasonable sci-fi premise missed the mark. He burned through a lot of energy attempting to persuade the peruser that time travel could be conceivable, at that point utilized a hypothesis that struck me as inside conflicting. Despite the fact that there might be a clarification for this obvious imperfection, it was never tended to unmistakably in the book. I recommend you evade a nearby assessment of the innovation and acknowledge it as a provided so as to appreciate the story more. Besides, the characters who were astounded by the real factors of the past were individuals who ought to have known better. The overall population may think the Middle Ages were consistently smudged and dull; yet experiencing instances of good cleanliness, awesome inside style or quick swordplay shouldnt shock a medievalist. This makes the characters not awesome at their occupations or, more terrible, it presents the mistaken impression that history specialists dont waste time with the subtleties of material culture. As a novice medievalist, I discover this fairly irritating. Im sure expert students of history would be out and out offended. All things considered, these are parts of the book that are not entirely obvious once the activity is really in progress. So prepare for an energizing ride into history. Update Since this audit was written in March of 2000, Timeline was made into a full length, showy discharge film, coordinated by Richard Donner and featuring Paul Walker, Frances OConnor, Gerard Butler, Billy Connolly and David Thewlis. It is presently accessible on DVD. Ive seen it, and its fun, however it hasnt broken into my rundown of Top 10 Fun Medieval Films. Michael Crichtons now-great novel is accessible inâ paperback, inâ hardcover, onâ audio CD and in a Kindle editionâ from Amazon. These connections areâ provided as a comfort to you; neither Melissa Snell nor About is answerable for any buys you make through these connections.

An Explanation of Admission Decisions

An Explanation of Admission Decisions It’s finally here: the day you have been holding your breath for, decision day. We are thankful for all of the applications we have received, and we are beyond excited to release our decisions. With all of the excitement, we want each of you to understand all of the decisions you could possibly face. We want to help you prepare for decision day and be more confident in your next steps. So let’s get to it! Admitted Congrats, you are an ILLINI! This decision may seem like the most self-explanatory one. Certainly, it is a time to celebrate. But after you scream, jump up and down, and then catch your breath, make sure you continue to read through your admitted status. As you may already know, students can be admitted to their first-choice major, second-choice major, or an alternate major. So you should check to see which major you were admitted to. If you weren’t admitted to your first-choice major, you have been placed on the wait list for that major. Your Admitted Student Checklist, which can be found in myIllini, is a great resource for finding out the next steps on your journey to joining the Illini family. Also, check out our admitted student FAQto receive answers to any questions you may have. Students wanting to change their major should call our office for more information on the process. Denied While this decision may be disappointing, it is important to know that we received thousands of applications, and while we would love to make everyone an Illini, it was a very competitive process. Be sure to check out our denied FAQ for more information. We also encourage you to look into the opportunity of transferring into Illinois after completing 30 transferable credits at another institution. Feel free to contact our office if you have any questions about transferring. Deferred Early action applicants may receive a deferred decision. Being deferred can occur if you have applied to a competitive major or college. This means that we need more time to review your application. We will review the strength of your application with our entire applicant pool. Because we will receive all of our applications by January, you will receive a final decision on March 1. We will not accept any additional documents while you are waiting for your decision. Wait Listed Regular decision applicants may be placed on our wait list. Being wait listed may seem like another self-explanatory decision, but there are two types of wait-list decisions. If your decision says “Offered Wait List,” this means that we have placed you on the wait list for your first-choice major. If your decision says “Offered Campus Wait List,” this means that we have placed you on the wait list for your second-choice major, the Division of General Studies, or any alternate majors that may fit the academic interests demonstrated within your application. You are probably thinking, “How competitive is this wait list?” Well, to answer your question, we do not rank our wait list. Students are selected off the wait list based on various factors. We select students that fit the remaining needs of our incoming class after conducting a holistic review. I know this was a lot to take in, and I hope it brings clarity for what to expect. Now, let’s get excited for decision day! Please contact us if you have any questions or concerns, or you can comment below. Ebony Regional Representative, Undergraduate Admissions I live in Atlanta, Georgia and recruit students from both Georgia and my home state of Florida. I earned my BS from Florida State University and am currently working on my MBA at Nova Southeastern University.

Essay on Nurses Promoting Mental Health - 1102 Words

Promoting Mental Health Introduction The World Health Organization defines health as â€Å"a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity† and that the â€Å"enjoyment of the highest attainable standard of health is one of the fundamental rights of every human being without distinction of race, religion, political belief, economic or social condition.† (World Health Organization. 2006) As nurses, health and health promotion are fundamental to the job. Nurses have a responsibility to participate in the advancement of health promotion by teaching acutely ill patients how to manage illness and teaching healthy people how to remain healthy. Nurses must have an evidence-based†¦show more content†¦Many of the major health problems today are lifestyle related and many of these ailments can be prevented or minimized by the choice of positive health habits. These lifestyle choices relate to physical activity, nutrition, weight and stress manage ment, smoking cessation and cancer screening, as well as chronic disease management for those living with conditions like arthritis, diabetes, or high blood pressure. Increasingly, a nurse’s role is moving past secondary prevention and towards primary prevention and health promotion. While the importance of prevention of illness cannot be minimized, the initiative to approach wellness holistically is growing. The United States Government is taking steps to help the American public move away from lifestyles solely motivated by health protecting behaviors. Their goal is outlined in the Healthy People 2010 initiative as â€Å"developing and implementing policies and preventive interventions that effectively address [individual behaviors and environmental factors to] reduce the burden of illness, enhance quality of life, and increase longevity† (U.S. Department of Health and Human Services, 2000). According to Pender, Murdaugh, and Parsons, health protecting behaviors are those behaviors that one engages in to â€Å"actively avoidShow MoreRelatedClinical Nursing1157 Words   |  5 Pagesï » ¿ Clinical Theory Introduction Nurses utilize multiple theories daily to care for patients and their families, though these theories range from grand, to situation-specific, to mid-range the nurse tends to focuses on which theory will provide the best care to his/her patient. Perhaps in my opinion mid-range theories with their growing frequency of use are best suited for nursing in the 21st century. Mid-range theories are said to be middle rather than ordinary but they are specificRead More Alcohol Misuse1603 Words   |  7 PagesOne main public health issue that the writer will focus on is alcohol misuse. Alcohol is one of the popular and legally available drugs. Alcohol misuse is using alcohol in such a way that it causes harm to user and to those close to him/her - physically, psychologically and socially. The writer will explore the impact of alcohol on the individual and the community and policy on alcohol, whiles critically evaluating the role of the nurse and the effectiveness of the policy. First, it is importantRead MoreThe Role Of The Nurse As Leading Health Promotion Within A Psychiatric Setting1610 Words   |  7 Pagesto evaluate the role of the nurse in leading health promotion, with reference to The World Health Organisation’s â€Å"Health for All by the Year 2000† movement (WHO 1986a). I will also explore more recent strategies and initiatives such as The Quality Strategy (2010a) and The 2020 Vision (2011a) which underpin the significance of health promotion in present-day nursing practice. I have chosen to look specifically at the role of the nurse in promoting good physical health within a psychiatric settingRead MoreFamily Values1020 Words   |  5 Pagesconsensus is that all definitions have as core concepts the notion of providing nursing care to families and family members (Braun amp; Foster, 2011). Nurses have realized what an important role that families can play in promoting positive health outcomes by getting them involved in patient c are. With that said families are seen in the context as how the nurse sees them and works with them. There are several definitions and concepts of family and they are believed to contribute to education, research andRead MoreAssignment : Personal And Professional Development Essay1498 Words   |  6 PagesAssignment 1- Personal and Professional Development Current knowledge My current knowledge includes contemporary health care issues a few of these are- Fluoride in primary school- this is a local issue where fluoride is being put into primary school children’s milk, this is being introduced in the hope that it reduces tooth decay in young children. It is shown that 41% of 5 years in Blackpool have tooth decay; some parents are worried of the long term effects of drinking fluoride. Although this schemeRead MoreProfessional Organizations Were Created To Assist In The1376 Words   |  6 Pages2014). For example, nurses use organizations to improve health and working conditions that result in changing the way health is delivered to a population (Black, 2014). These organizations allow individuals to express their opinions on current issues, enhance their knowledge of the profession, and facilitate relationships with other individuals that share the same interest and concerns. To get a better understanding of these groups, I explored the American Psychiatric Nurses Association (APNA) websiteRead MoreMy Personal Philosophy Of Nu rsing1053 Words   |  5 Pagesthe way which professionals carry out their day to day activities for maximum success. Consequently, Nursing and Nurses are not immune to the great influence of values and philosophies, be it at personal or corporate levels. This is because, nursing as a profession deals with the constant interaction with patients; therapeutically providing quality, cost-effective care, promoting health and wellness, they are constantly guided and influenced by their personal and nursing philosophies in the deliveryRead MoreHealth Promotion And Disease Prevention1239 Words   |  5 Pagesbe anything wrong with living that way, the US Department of Health and Human Services (Healthy People 2020, 2010) set out to create a program to promote health across all stages of life. That is where Healthy People 2020 comes in. Healthy People 2020 is an approach with a set purpose, a list of multi sector priorities, and a program which affects nursing practice/patient care (Heal thy People 2020, 2010). The US Department of Health and Human Services developed the â€Å"Healthy People† program overRead MoreLearning Mental Health During Undergraduate Education1657 Words   |  7 PagesLearning mental health during undergraduate education can be challenging as it is a broad and complex sector of health care. Like complicated physical illnesses, there are also various problems, frameworks, and theories associated with a person’s mental aspect which can be hard to learn and explain if without further studies or exposures (Simon, 2014). Therefore, utilising other types of learning such as the continuing professional development (CPD) online or face-to-face activities are importantRead MoreMy Nursing Philosophy1264 Words   |  6 Pageseducation, the values and beliefs that I have associated with a diverse patient population, health, the environment, and the role of the professional nurse will progress with me. The central concepts and themes that define the art of nursing are described and formalized as the nursing metaparadigm. Nursing’s main metaparadigm concepts include: (1) the person (the patient), (2) the environment, (3) health, and (4) nursing, and they are usually mentioned in all nursing theories (Taylor et al., 2015)

Salinger s The Gifts Of Imperfection - 1142 Words

Brenà © Brown, esteemed author of The Gifts of Imperfection, has previously expressed, â€Å"Authenticity is the choice to let our true selves be seen.† In other words, Brown depicts how the desire of conveying how one feels determines their authenticity, or â€Å"true self†. In J.D. Salinger’s fiction novel Catcher in the Rye, Salinger illustrates the double-edged effects of Holden’s beliefs on authenticity by his usage of the word, â€Å"phony†. The novel is narrated by a young adolescent named Holden Caulfield who becomes guilty of expulsion from school and embarks on a journey through New York City. There, he meets many unique people, a majority to which he assumes as phonies, immediately questioning their authenticity. His character development is depicted by utilizing the effects on Holden from the word â€Å"phony† and the interaction of phony people, or â€Å"phonies†. Throughout Catcher in the Rye, Holden’s perspectiv e on the world and adults being phonies slowly changes from the many forms of life he has been exposed to. In the beginning of the book, Holden introduces us and defines the word, â€Å"phony†. Holden appears to classify someone as a phony by how they act in public toward their peers and superiors. As Holden brings up the topic of Pencey Prep while introducing himself, he significantly mentions a girl named Selma Turner, the headmaster of Pencey Prep’s daughter. Although little is mentioned about her, he brings up what he liked about her by appraising, â€Å"She didn’t give you a lot ofShow MoreRelatedThe Search for Self in Adventures of Huckleberry Finn and the Catcher in the Rye1982 Words   |  8 PagesMississippi river. As Huckleberry travels along it he learns lessons about life, society and most importantly; himself. Surrounded by a world of prejudice and racism, Huck is forced to learn to make decisions on his own. He is able to learn from the imperfect ions in the rest of the world as he views them. While on the river, Huck and Jim are at peace. The river symbolizes freedom for both Jim and Huck. The river is Jims path to freedom from slavery, and it is Hucks freedom from society. When Jim and Huck

Marriage, a History Free Essays

string(183) " by women advised to have elegant meals and spotless homes and children awaiting his return from work, and the advantages of a charming wife to help him succeed in corporate America\." Coontz (2005) focused on historical changes in marriages from prehistoric to present times, mainly in terms of how institutional and social needs affected restrictions on the liberties of wives.   Although she described historical periods as characterizing marital patterns, she carefully noted that both within and between periods, history has been cyclical. For example, birth and divorce rates have fluctuated based on the changing needs of economies during different times, and conceptions of women as either sexually â€Å"pure† or â€Å"wanton† have varied over the ages. We will write a custom essay sample on Marriage, a History or any similar topic only for you Order Now    She takes issue with three â€Å"myths† she believes people hold:   that the history of women contributing to the support of their families has a fairly short history, and that both love as a reason for marrying and couples aspiring to the marital form of husband as sole â€Å"breadwinner† have long histories. Contrary to what Coontz believes many people think, from the beginning of human evolution, through the days of ancient Greece, until the 1950s, the majority of women were a part of what we now call the work force.   In prehistoric history, she, of course, noted that men were â€Å"hunters† and women were â€Å"gatherers,† since gathering could be done while caring for the young.   However, it was gathering, not hunting, that provided most of the food needed for survival, and hunters and gatherers shared within groups or â€Å"bands† (p. 38), rather than as couples.   Marriages between sons and daughters from different bands served to maintain friendly between-band relationships. The author dated the time that marriage became an institution where wives lacked power in â€Å"ancient agricultural societies† (p. 46), although â€Å"widows† would be a more accurate term than â€Å"wives.†Ã‚   Coontz was referring to the choices a woman had after the death of her husband, e.g., killing herself or marrying a relative of her dead husband.   These practices were a result of the development of economic inequalities, where wealthier families became more interested â€Å"in whom their kin married† (p. 46). Both economic theories and the fact that it is women who are able to reproduce make this interpretation convincing.   In addition, although not noted by Coontz, the fact that on average men are physically larger and stronger might explain why women were not able to resist in becoming dominated. Probably because women were the ones who gave birth, there has been a tradition of holding them accountable for failing to provide male â€Å"heirs† for their husbands.   Coontz recounted the well-known fate of Anne Boleyn in the sixteenth century (p. 133), who refused to become the mistress of Henry VIII, when his current wife Catherine failed to produce a son. Her refusal led Henry to break ties with the pope who refused to grant him a divorce, so he could marry Anne – but he had her executed when she too failed to produce a son.   People still speak of wives â€Å"giving† their husbands sons, when anyone who has taken high-school biology knows that women have nothing to do with a child’s genetic sex – i.e., since only men have a Y chromosome, women always provide one of their two X chromosomes and the genetic sex of a child depends upon whether the father passes on his X or Y chromosome. Prior to the seventeenth century, although married women and men might come to love each other after marriage, love was not considered necessary or even desirable in a marriage.   Indeed, early Christianity discouraged close marital or other family ties because one’s first loyalty was supposed to be to God (pp. 87-88).   In medieval Europe, marriages within family aristocracies were encouraged, and despite the selectively enforced rules of the Catholic Church, incest was not uncommon. The overwhelming majority of people were not among the aristocracy, but marriages among tradespersons also were arranged for economic purposes, and the marriages of peasants generally were arranged by their masters. In the seventeenth century, marriage based on the personal choices of those being married was sanctioned.   But it wasn’t until the eighteenth century â€Å"in Western Europe and North America†¦ [that] marriage for love†¦[became] a cultural ideal† (p. 7), until the nineteenth century that marriage in the form of husband as â€Å"breadwinner† with a wife at home emerged, and it wasn’t until the 1950s that the economy in America permitted the majority of marriages to assume this form. It is easy to assume, as Coontz does, that those who marry for love have been happier than those in arranged marriages or those marrying for other reasons.   Interestingly, there seems to be no evidence that social scientists have ever tested this assumption.   We don’t really know, for example, whether women who marry for love wind up any more or less happy than women in arranged marriages, such as Golde, in Fiddler on the Roof (Stein, 1971), who ends her description of years of caring for her husband’s needs, by asking, â€Å"If that’s not love, what is?† Actually, the difference between a sexual relationship between a couple who love each other and a couple who are â€Å"in love† is not clear, and may, in fact, be a quantitative variable, rather than the qualitative one people assume.   Montagu (1999), considered a major anthropologist of the last century, wrote, â€Å"Marriages between persons of character who can be friends tend to last and grow in reward and happiness† and ultimately result in love, as opposed to marriages resulting from â€Å"that frenzy miscalled ‘love’† (p. 105). In fact, most of us know some very happily married couples who met because they were able to afford the expensive services of businesses that have replaced the â€Å"matchmakers† of days past.   In fact, based on observation, â€Å"love† does not â€Å"conquer all,† in the sense that most marriages still are between those of similar socioeconomic status, who are of the same race, and even the same religion. As for the form of marriage where the husband is â€Å"breadwinner,† as Coontz observed, the form was a goal of both husbands and wives.   Presumably, the rewards husbands expected were status, i.e., being a man who could provide for his wife and children through his own efforts (or the efforts of wealthy ancestors), having his needs met by women advised to have elegant meals and spotless homes and children awaiting his return from work, and the advantages of a charming wife to help him succeed in corporate America. You read "Marriage, a History" in category "Essay examples"   Women too must have expected status, i.e., snaring a successful husband through her own charms (or those perceived in women with wealthy ancestors), fulfillment in being able to devote herself to raising her children, and leisure to pursue her interests. Coontz has noted that the male â€Å"breadwinner† model has worked and continues to work for some couples, but not for most.   Men were less vocal, probably because it’s harder, or perceived as less noble, to express discontent for having sole responsibility than to express discontent about not being able to assume responsibilities.   While Coontz devoted only half a page (p. 251) to male discontent, and does so in the context of rebelling against social expectations and wanting to enjoy the sexual pleasures Hugh Heffner was promoting, men were expressing the realities of the world of work they knew, as opposed to women expressing a desire to join a world they didn’t yet know. When you think of work, as others have done, in terms of what you actually do, as opposed to how much you’re paid to do it, how much work is there that’s inherently interesting or rewarding to those doing it, how much is even a pleasant way to pass the time, and how much is so meaningless and mind-numbing that those doing it are â€Å"leading lives of quiet desperation† (Thoreau, 1854/1995)?     Ã‚  It would be interesting to read about work and marital relationships written in the year 2050. Coontz views the rejection of the 1950s predominant model of marriage in the context of dissatisfaction with this model.   She describes The Feminine Mystique (Friedan, 1063/2001) as a wake-up call to women that was an important force in introducing the changes over the next thirty years that have made diverse forms of relationships acceptable. Friedan’s book was, in fact, a wake-up call to white middle-class women, but the rejection of the 1950s model of marriage probably should be seen as part of the larger historical context, i.e., rejection of a decade of fear of nonconformity after people witnessed lives were destroyed as a result of seeing communists under all of our beds who were out to paint America â€Å"red.†Ã‚   The 1950s dictated not only marital arrangements but all facets of our lives.   While still oversimplified, perhaps the wake-up call that eventually resonated with many Americans was the question finally put to Joe McCarthy:   â€Å"Have you no shame, sir?† (Welch, 1954, cited in Kiely, 2005). Surprises It should surprise no-one that wives have had a long history in the work force.   If nothing else, we do know that â€Å"ladies† had maids and some of the ladies’ maids must have had husbands. We know too that some have considered prostitution the â€Å"oldest profession† and, despite the obstacles, there were at least some women who were able to become poets or scientists.   However, I had never thought about the large number of women, married and single, who would have had needed to work because the overwhelming majority of people were and in some countries still are poor. While we all know that arranged marriages were not unusual in the past, I was surprised to learn that for most of human history virtually all marriages were arranged and love was not even considered a reason for marrying.   I guess my surprise is a result of our culture being saturated by stories of love.   If love is not the theme of a movie, it’s hard to think of any movie that doesn’t have a â€Å"love interest† as part of the plot. By the fifth grade, girls and boys claim they are â€Å"in love,† and, despite the changes in the ways Coontz believes young people think, most of the young people I know think, talk, and are more involved in both love and sex than in thinking about and working on equitable and mutually rewarding relationships.   Knowing now that loving before marrying wasn’t even considered for most of human history, I’d like to know how the concept â€Å"in love† developed and suspect it’s actually a social construction – or perhaps simply means both loving someone and wanting a permanent sexual relationship with that person. As for the history of the â€Å"man as breadwinner† form of marriage, I did assume it had always been around, but was not surprised that it was a form that, except for the fifties, most married couples were unable to adopt.   Even in the fifties, this form of marriage was affordable by only a small majority   Ã‚  As long as women are allowed to work and can find jobs that pay more than the cost of childcare, for most of the world, working is not an â€Å"option† that women or men â€Å"choose,† but what one does in order to put food on the table, pay the rent, etc. Coontz said in reference to the nineteenth century, â€Å"It is hard for us to grasp the slim margin that made the difference between survival and destitution for so many people in the past† (p. 174).   This sentence probably surprised me more than anything else in her book.   It is hard for me to grasp that anyone capable of reading a book, let alone writing one, is unable to grasp that this slim margin is true for â€Å"so many people† in the present, for many in the United States and for the majority of those living in many so-called third-world nations.   Perhaps this sentence explains why I had the sense that after descriptions of her own middle-class reality, she merely felt obliged to pay lip-service to the â€Å"unwashed masses.† Sometimes, what she failed to say was more revealing than what she did say.   For example, she failed to mention that a by-product of Friedan’s (1063/2001) call for middle-class married women to enter the work force resulted in poor, often minority, women being poorly paid (probably in cash) for caring for the children left at home or in children being left with poorly paid and poorly trained workers at understaffed daycare centers.   I also was surprised that she felt comfortable drawing conclusions without providing empirical data to support them.   For example, she says that marriage â€Å"remains the highest expression of commitment in our culture.†Ã‚   She states this as fact, rather than as I would state my belief as an â€Å"opinion that the highest expression of commitment is between mothers and their children.† Finally, her noting that marital history was cyclical made me realize that it was a mistake to consider current social conditions in general as either permanent or becoming more firmly established.   However, Coontz herself believes that we cannot turn back from changes in patterns created by the â€Å"marriage revolution.†Ã‚   Why not?   She does not even consider this question. References Coontz, S. (2005).   Marriage, a History:   From obedience to intimacy or how love  conquered marriage.   New York:   Viking. Friedan, B.   (1963/2001).   The feminine mystique.   New York:   Norton. Kiely, K.   (2005).   Supreme court.   USA Today.   Retrieved April 23, 2007. Montagu, A. (1999).   The natural superiority of women.   Walnut Creek, CA:   AltaMira Press. Stein, J. (1971, based on Aleicham, S.).   Fiddler on the roof.   Minsch-Cartier Production. Thoreau, H. D. (1854/1995).   Walden.   New York:   Houghton Mifflin. How to cite Marriage, a History, Essay examples

Risk Monitoring and Control Process - Free Samples to Students

Question: Dioscuss about the Risk Monitoring and Control Process. Answer: Introduction The approach or technique which are being adopted by the project manager to manage its three constraints of any project from getting overrun of schedule, then extra expenditure and not matching the quality standards with the available number of resources is called the risk management. Silicon Forest State University (SFSU) has many different departments, among all OIT (Office of Information Technology) looks about the Information technology systems. Currently, SFSU was facing the problem in managing the proper track of their ticketing system which is being used to communicate and keep track regarding the issues which are faced on daily basis. So they decided to scrap is old software and configure the new one which is already present in the system but in very few departments only. So for the above discussed job Ron Bashley was selected as the team leader and Harry Bonnett along with Bob Biyon shall support him. Risk Management Plan The procedure developed to handle the situation in case some risks occurs, that what need to be done whether shall accept it, divert it, share it or many more on the basis of pre studied the issue or the opportunities which can be enhanced but using the proper technique is basically the risk management plan. The details and all the steps of the plan shall be discussed with proper examples in below sections[2]. The very first step in the process is to identify the positive and negative risks and then analyze it properly by putting the numbers on the severity and the likelihood of the risk. Accordingly they are categorized and the mitigation plan is developed. Risks of any project can be identified in to two broad categories positive and negative risks[3]. So below table shows the identified risk in the current case with the originators name and date it was first identified. Risk / Opportunity Identification Number Date Logged Raised By Status Type Description and Cause 1 15/08/2017 Bob Biyon Open Opportunity There is the opportunity in the project to finish at the earliest and start using the new ticketing system, this will reduce the risk of down time 2 16/08/2017 Ron Bashley Open Risk There is risk that the communication structure during the project stage fails and no bugs tracker remains stand 3 22/08/2017 Ron Bashley Open Risk There is risk that the installed software 'Request Tracker' could not be configured properly in new areas 4 24/08/2017 Pike Gresham Open Risk There is a risk of few left out information or expectations are missed out and may come up during project execution phase 5 24/08/2017 Harry Bonnett Open Risk there is a risk from the back end of receiving some errored message from user and the action would have taken n thr basis of bug received can harm the system. Table 1: Risk Identification Risk Analysis Now on the basis of the identified risks, the likelihood and the consequence of the risk shall be documented in below format to access the severity and probability of the risks in the project life cycle. Risk / Opportunity Analysis Number Date Logged Raised By Status Type Likelihood Consequence 1 15/08/2017 Bob Biyon Open Opportunity 3 3 2 16/08/2017 Ron Bashley Open Risk 2 5 3 22/08/2017 Ron Bashley Open Risk 3 5 4 24/08/2017 Pike Gresham Open Risk 3 4 5 24/08/2017 Harry Bonnett Open Risk 4 4 Table 2: Risk Analysis The above developed analysis table can be plotted in the likelihood Vs consequence block Risk response plan This step describes the way or procedure to eliminate threat or at least reduce its impact by having the home work done well before the risk occurs[4]. To just categorize, Risk No. 2, 3, 4 and 5 falls in High severity category but the opportunity No. 1 is in Medium category. Following actions can be taken to increase the opportunity and decrease the threat: Category: High Risk No. 2: in such case personally should meet to each other to resolve the issue Risk No. 3: the project must be insured with third party to share the risk Risk No. 4: need to incorporate in the risk register and do similar analysis Risk No. 5: regular basis both the team and members must meet Category: Medium Opportunity No. 1: the opportunity need to be enhanced This stage deals with the properly monitoring of identified risks at every review meeting, search for new risks need to go on and if something identified must be again routed through the same process to add in the register and check the proper implementation of risks[5]. According to the developed risk matrix, the responses planned are the exact solution possible for the case. All the risks need to be properly monitored in every review meeting so that it remains on the head of every stakeholder so that they can act promptly Conclusion To conclude the whole report on developing the risk management plan, we need to first brainstorm and consider as much as risks which can impact the project in terms of schedule, cost or resources. After the identification are done proper analysis and then their mitigation plan and its monitoring need to be done throughout the project life cycle. References Institute of Risk Management. (2016) About Risk Management. [Online]. https://www.theirm.org/the-risk-profession/risk-management.aspx Michael Stanleigh. (2017) Risk Managementthe What, Why, and How. [Online]. https://bia.ca/risk-management-the-what-why-and-how/ The MITRE Corporation. (2017) Risk Identification. [Online]. https://www.mitre.org/publications/systems-engineering-guide/acquisition-systems-engineering/risk-management/risk-identification OneCampus. (2017) Plan Risk Responses. [Online]. https://www.greycampus.com/opencampus/project-management-professional/plan-risk-responses Wes Balakian. (2010, September) Applying the Risk Monitoring and Control Process. [Online]. https://project-management.truesolutions.com/2010/09/21/applying-the-risk-monitoring-and-control-process/